Protecting Cannabis Brand Names
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Protecting Cannabis Brand Names

By Oliver Herzfeld and Jared Mermelstein Marijuana’s classification as an illegal substance makes brand protection under trademark law problematic and uncertain. But it is not impossible for cannabis companies to protect their brands. It just takes some creative problem-solving! As a growing number of states permit activities specific to the possession, use, production and distribution…

Judge Allows for Possibility “Marilyn Monroe” Is Too Generic for Trademark
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Judge Allows for Possibility “Marilyn Monroe” Is Too Generic for Trademark

[By: Eriq Gardner] A merchandiser is battling the Marilyn Monroe Estate in court. It’s fairly common these days for entertainers to obtain federal trademark registration on their names. Kim Kardashian, Taylor Swift and Justin Bieber are just a few stars who have done so. But what about enforcement? The Marilyn Monroe Estate is learning it’s not that…